November 3, 2017

Liam Gallagher, former front man of UK rock ‘n’ roll band Oasis, released his debut solo album this month.  

The week the album launched it was outselling all the top UK 20 combined and became the fastest selling album of 2017 behind Ed Sheeran. 

Vinyl sales are on the u...

October 16, 2017

The term glocalisation has been battered around for a while. The idea that thinking globally by acting locally is key to brand success, has propelled marketers to fine-tune their strategies to ensure they make the most out of the global market. From Coca-Cola scrapping...

October 3, 2017

Last month I was asked to speak at the SWAA (Spa & Wellness Association of Africa) Annual Conference in Mauritius. I was honoured and looked forward to meeting the attendees and sharing my expertise on global brand marketing. With it being my first time to Ma...

September 16, 2017

Yesterday I once again found myself enjoying the front row experience at London Fashion Week. This time instead of worrying about our clients' PR coverage or model walks, I was client free and able to watch a variety of shows and fully enjoy the experience.

As alwa...

September 3, 2017

Guest Contributor: Leigh Ashton gives us an insight into The Art of Improving Presentations

In my role I get exposed to a lot of presentations and pitches - so I thought I'd offer you some pointers for when you next present. Some of these tips seem obvious (but sad...

August 4, 2017

You know that sinking feeling you get when you realise someone has unsubscribed from your mailing list, or unfollowed you on social media? I’m here to tell you that things might not actually be as bad as they seem. In fact, I want to share that unsubscribers are actual...

July 29, 2017

With Fashion Week less than two months away this article seeks to review the trends that are revolutionising the industry and changing the way retailers engage and secure customer buy-in. Currently worth £21billion to the UK economy, the fashion industry is undergoing...

June 1, 2017

In 2016 I was honoured to work with Turkish fashion house Barrus. Leading a team to launch them at London Fashion Week I spent six months going back and forth working in Istanbul to help develop the brands market penetration strategy and launch campaign. During my time...

May 1, 2017

After posting about Direct Response Marketing on Instagram, we were in undated with requests for more information. Therefore in this weeks blog we address the issue of: what is DR Marketing and what techniques can be used to deliver an effective DR Marketing campaign....

Please reload

© 2019 She Builds Brands Worldwide Ltd