HerRUNWAY in association with Aston Martin

 

Brief: To produce HerRUNWAY held at Aston Martin Park Lane London

 

Deliverables: To create, produce and manage an all female runway show during London Fashion Week SS18

held in conjunction with Aston Martin Park Lane London dealership.

 

Results: Securing and managing the showcase of 8 international female designers from around the world including

Dubai, Nigeria, Iran, Sweden, London, Malaysia, Kenya and Azerbaijan.

Attracting over 450 attendees to watch the show including VIP guests, bloggers and celebrities inside the dealership and additional guests watching from outside. 

Securing brand partnerships with Tape London and Hilton Hotel London.

 

Capabilities Used: Strategic Partnerships, Creative Content Development, Events Management & Campaign Marketing

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